HAMiGAKi i-KAWAii Collection – Yasumasa Yonehara

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HAMiGAKi i-KAWAii Collection – Yasumasa Yonehara

i-KAWAii is a mini-series guided by none other than KAWAii ambassador Kyary Pamyu Pamyu, where we put the spotlight on five pioneers of the movement that cherishes all things cute.

When it comes to KAWAii photography, Yasumasa Yonehara (and MTV 81 column contributor) leads the way. The ever-young editor and photog talks about KAWAii unique to Japan, and the punk-like rebellious side of KAWAii.

This is the third of five i-KAWAii interviews.

FROM MTV

SEE THE VIDEO HERE

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